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Insights

Five Ways to Improve the ROI of Your Sales Training Program

Wednesday, March 5, 2014


In our previous blog post we discussed a research report from CSO Insights, The Business Case for Sales Training, which demonstrated how high-quality sales training programs produce significant benefits for sales organizations. In this post we discuss five factors that contribute to a highly effective sales training program.

According to ASTD, U.S.-based companies spend approximately $20 billion a year on sales training. Yet many sales organizations get low ROIs from their sales training initia

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